Agriculture USA (film #51 on Prelinger Archive). [Category: Industrial]

Industry! Building a better––no, wait! Agriculture! Building a better tomorrow! This USDA film tries desperately to make agriculture seem as exciting as the industrial World of Tomorrow. Technology is touted as The Answer to better farming, right down to sharing pastures with missile silos, educating people in India about The Atom on the Farm, and spraying everything in sight. It’s as bombastic as most industrial films and that makes it very mstable. It also has some wonderful factory footage of various forms of food processing. It kind of drags after awhile, though, and you just want to say, “I get it already!! Farming is good!!”

Ratings: Camp/Humor Value: ****. Weirdness: ***. Historical Interest: ****. Overall Rating: ***.

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