A Wonderful New World of Fords (film #38 on Ephemeral Films CD-ROM (Voyager). Also in the Ephemeral section of Open Video Project. Also, film #1692 on Prelinger Archive). [Category: Commercial]

This short film introduced to the world the 1960 model Fords. And it's not so much an introduction as a society girl's debut. The three cars are in virginal white and surrounded by rich folks in formal dress singing about the "wonderful new world of Fords". Somebody at Ford was taking the new model year way too seriously. This was made in 1960, near the end of the populuxe era, and so was a kind of swan song for this sort of thing.

Ratings: Camp/Humor Value: ***. Weirdness: ****. Historical Interest: ****. Overall Rating: ***.