Dateline: Tomorrow (film #398 on Prelinger Archive). [Category: Industrial]

Now this is an industrial film! It not only has lots of excellent factory tour footage, but it shows how little metal tags off things are made, a real fascination of mine. It also shows all kinds of neat-looking aluminum products, such as hardware, kitchen utensils, office furniture, architectural details, bottle caps, aluminum foil packaging, and license plates. All of this stuff is accompanied by narration that says how modern and futuristic it all is, while the designs, when looked at from today’s perspective, are all charmingly retro. I guess this film proves that the future has officially become the past. I only wish it was in color, so that we can see brightly-colored aluminum tumblers in all their glory, and that it had a Mr. Product, like Aluminum Man in Aluminum on the March.

Ratings: Camp/Humor Value: ***. Weirdness: ***. Historical Interest: *****. Overall Rating: ****.