Beautyrest Mattresses commercial (film #6 on TV Turkeys (Rhino, 1987)). [Category: Sleaze & Outsider]

This early Technicolor filmed commercial (probably a "minute movie" meant for movie theaters, rather than a tv commercial) is one of the most blatantly racist things I've ever seen. A black maid named Congenial, who looks like a Topsy doll, tells her white employer, in outrageous mammyspeak, all about her latest husband's (he's number five) problems with sleepwalking, and how she solved them by buying a Beautyrest mattress. The white woman actually says with a straight face, "But how can you afford that on your salary?", allowing Congenial to mention Beautyrest's easy payment plan, which even a Negro can afford! It's hard to believe that not so long ago this was considered perfectly acceptable, which is precisely why such things need to be preserved.

Ratings: Camp/Humor Value: *****. Weirdness: *****. Historical Interest: *****. Overall Rating: *****.

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