Easy Does It (in the Ephemeral section of Open Video Project. Also, film #473 on Prelinger Archive). [Category: Industrial]

Silly Jam Handy film that spends most of its time arguing that the members of the “weaker sex” do just as much hard work as men do, so therefore lots of time and energy has to be put into developing an easier gearshif for them. Yeah, I know, it doesn’t make much sense to me, either, but since it’s a Jam Handy film, it’s bright and breezy and fun. I like the proposed automatic makeup machine portrayed at the end of the film––I want one for the Film Ephemeral Museum of Quirky Devices. Lots of great gender role stuff to mine here.

Ratings: Camp/Humor Value: ****. Weirdness: ****. Historical Interest: ****. Overall Rating: ****.

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